Who
We Are

Where Motorsport Pedigree Meets Modern Business Ambition

Delivering commercial success for leading brands through the power of our motorsport heritage, global reach, trusted relationships, and our commitment as a certified B Corp™

MBP is a B Corp™ certified sports marketing agency connecting brands, rights holders, and talent through commercial expertise and authentic relationships.

Founded by former Formula One driver Mark Blundell, we combine first-hand motorsport experience with commercial expertise and business performance at the highest level. Creating partnerships that deliver measurable impact.

Using sport as the conduit, we maximise marketing opportunities for business growth. Our insider access, global reach, and bespoke delivery connect brands with the power of motorsport and beyond, to drive lasting commercial success.

Operating across key international markets, we give partners access to the people, platforms, and opportunities that drive both global and local business growth.

As a certified B Corp™, recognised by B Lab, MBP meets high standards of social and environmental performance, transparency, and accountability, reflecting our belief that strong commercial results and responsible business should go hand in hand.

Insider Credibility

The only sports The only sports marketing agency founded and led by a former Formula One driver, offering a unique perspective built on over 35 years in motorsport.

Our first-hand experience provides genuine industry insight, authority, and unrivalled access to the people, partnerships, and brands that power global motorsport and automotive.

At the Heart of Motorsport

The only sports marketing agency foWith direct reach into Formula One and the wider motorsport world, we open doors to opportunities, networks, and relationships that few others can access.

Trusted Relationships

Long-standing partnerships built on reliability, discretion, and authenticity. Providing businesses and rights holders with confidence and continuity at every level of engagement.

Global Reach

A network of established connections spanning motorsport, automotive, technology, finance, luxury and lifestyle, giving businesses access to opportunities and audiences worldwide.

Agile & Personal

A nimble, relationship-driven team that tailors every strategy and campaign to each client’s unique goals, delivering with precision, agility and commitment.

Responsible Business

As one of the first sports marketing agencies to be certified B Corp™, MBP operates to high standards of ethics and accountability.

Insider Credibility

At the Heart of Motorsport

The only sports marketing agency foWith direct reach into Formula One and the wider motorsport world, we open doors to opportunities, networks, and relationships that few others can access.

Trusted Relationships

Long-standing partnerships built on reliability, discretion, and authenticity. Providing businesses and rights holders with confidence and continuity at every level of engagement.

Global Reach

A network of established connections spanning motorsport, automotive, technology, finance, luxury and lifestyle, giving businesses access to opportunities and audiences worldwide.

Agile & Personal

A nimble, relationship-driven team that tailors every strategy and campaign to each client’s unique goals, delivering with precision, agility and commitment.

Responsible Business

As one of the first sports marketing agencies to be certified B Corp™, MBP operates to high standards of ethics and accountability.

Mark Blundell

CEO & Founder

Former F1 driver, multiple IndyCar race winner and Le Mans winner. Entrepreneur and business leader.

Theo Paphitis

Chairman

British retail magnate and entrepreneur. He is best known for his appearances on the BBC business programme Dragons' Den and as former chairman of Millwall Football Club.

Alex Watts

Managing Director

Alex has been at MBP for 10 years and now leads all the operations of MBP, overseeing its commercial, communications and logistical excellence.

Fiona Parbutt

Global Growth Officer

Fiona Parbutt has over 30 years experience in global sports marketing, spanning rights holders, major brands, in-house teams, and agencies. She leads partnerships from negotiation through targeted and high impact activations.

Ian Childs

Director

Ian has built a career connecting sport and business through senior commercial roles, entrepreneurial ventures, and global sports marketing leadership.

Simon Lakin

Non-Executive Director

Simon brings to MBP over three decades of financial and strategic leadership, having served as Group Finance Director of the Theo Paphitis Retail Group for 33 years.

Kirsten Lawton

Director & Company Secretary

With over 25 years’ experience as a Chartered Secretary, Kirsten Lawton’s role oversees our legal, compliance, governance, and CSR strategy.

Karen Zachary

Non-Executive Director

Brings over 25 years of senior leadership experience in global asset management to MBP, combining strategic, operational, and governance expertise.

Jo Young

Head of CEO Office

Gary Paffett

Motorsport Advisor

Michael Pearce

Head of Content

Alessandro Indaimo

Partnerships Manager

Jack Barford

Graphic Designer

Sophie Cottrell

Events Manager

Anna Burgess

Account Executive

Harvey Paffett

Account Executive